11 Jan 2021

Alba CEO unveils new Vision, Mission and Values at the inaugural session of Majlis 2021

Aluminium Bahrain B.S.C (Alba)’s - the world’s largest aluminium smelter ex-China - Chief Executive Officer Ali Al Baqali rolled-out the Company’s new Vision, Mission and Values at the inaugural ‘Majlis’ session held on Monday 11 January 2021 at the Alba Oasis Hall.

Alba’s new Vision – To be the number one aluminium supplier for the generations to come; Mission - Being a responsible corporate citizen, we want to create value for all our stakeholders and society; and Values - Safe & Green, Together, Ethics, Excellence and Resilience will set Alba in motion where Safety, People Development, Governance and Sustainability will be its linchpins. The Majlis session also witnessed the CEO announcing Alba’s Objectives for 2021 - Safety Excellence, Al Hassalah (new savings’ program), Forward Focus and Emerge Stronger.

Al Baqali stated:

“We can’t change 2020 but we can learn from it to emerge stronger and get better as a Company and Oneself. As we step in this year, we hope through rolling-out our 2021 Objectives that we will make 2021 count for all our stakeholders and society.”

This year, the inaugural session of Majlis - attended by the Executive Management, Directors and Managers - was held at the Oasis Hall while the remaining sessions will be held virtually on January 13-14, 2021. While COVID-19 has made physical distancing mandatory, Alba continues to remain close-knit as every session of the Majlis will be broadcasted live over virtual platforms to all employees and contractors’ employees.

The Annual Majlis was kicked-off in January 2020 when Ali Al Baqali took charge as the CEO of the Company. Held at the beginning of the year, the Annual ‘Majlis’ is a two-way communication platform where the CEO Ali Al Baqali will shed the light on 2020 major highlights and year in-review, current market trends as well as share 2021 Objectives.

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